Celebrating 15 years of soft Australian Merino Style

From small beginnings in 2005, Woolerina is excited to be celebrating 15 years of soft Australian Merino style in 2020. Whilst our industry has seen many changes in this time, Woolerina’s passion to take wool directly off-farm and follow it through to finished items of clothing is as strong as ever.

The past fifteen years have seen us grow from a small home office with all production out-sourced, to our current space encomapssing offices, a shopfront, warehouse and light, bright cutting and sewing rooms. Headed by Woolerina’s founder Warwick Rolfe, we now also employ three administration staff (including Warwick’s two daughters!) and three production staff, with all cutting and sewing happening at Forbes in central west NSW.

We make clothes with love, to be loved by you!


Sharing the Woolerina Love

Hey guys got my neck warmer today just wanted to say thanks and feels good to support Aussie workers

KadeThe Basin, VIC

Love the black turtleneck jumper I recently purchased....so soft and no itching. Thank you

CheriDeloraine, TAS

It has to be nearly 20 years since we first met you and bought our Woolerina garments (we both still have originals doing fine!). The quality of that latest long sleeve top is still as exceptional as ever. Congratulations!

JohnBlue Mountains, NSW

Just received my merino singlet - so pleased with the quality and fit. Thanks for the storage tips as well :)

JaneYoungtown, TAS

Why we love Woolerina - it’s Australian grown and made; very, very comfortable to wear in Bendigo winters and great value for money because we get as much as 10 years life or more out of each product. What more could we ask for? 5 stars to Woolerina.

TonyBendigo, VIC


Shop in store at Woolerina + tour our workroom


MONDAY - THURSDAY : 10am-4pm

Other times by appointment - please phone us on (02)6851 2100

*for group tours, please get in touch beforehand*

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