Fleece to Fashion win for local designer...using Woolerina fabric! July 30, 2019 11:54

We love being able to work with fellow designers who share our passion for Merino wool. We have known Sam Stolhand (from Young in southern NSW) for some time and we were very excited to learn of her recent success at the annual Fleece to Fashion awards held in Armidale.

Sam has been using Woolerina fabric for some time now in both her "ready to wear" line, sold through her shop Bush Beautique in Young, and couture designs and this year she took out the "top gong" in the Evening Wear section with a gown made entirely from our 100% Merino wool interlock fabric.

Woolerina Merino wool interlock fabric in winning Fleece to Fashion design awards

Sam (pictured above right) with her winning design.

The following article appeared in the Young Witness newspaper:

A local fashion designer and shop owner from Young picked herself up a trifecta of wins at the recent Fleece to Fashion Awards in Armidale.

Samantha Stolhand and three of her designs were awarded first prize in separate sections at the awards that included active-wear, fantasy-wear and evening-wear.

Samantha's entry in the active-wear section was drape style yoga pants with a bat-wing top and neck gator. According to Sam the outfit showcased the versatility of wool in its ability to drape, breath and move with the body.

For the evening-wear section Sam designed and produced a stunning gown. "The evening-wear gown was all the about shape, drape and movement of the fishtail design which featured one sleeve and a draped neckline with tassel trim," she said. 

"The highlight of this dress is the ultimate wool jersey fabric sourced from Woolerina in Forbes. 

"This (Woolerina) is where Warwick Rolfe handpicks each batch of wool to ensure that the finished fabric is the highest quality possible."

Warwick Rolfe is the owner of Woolerina in Forbes and Sam attributes her success to him and his business.

"It is due to generosity of such entrepreneurs that makes it possible for designers to excel," she said.

"The fleece to fashion awards celebrates wool in all its forms and promotes Australian designers and Australian merino wool producers," Ms Stolhand explained.

Each year there is an underlying theme to the awards with this year's theme focused on sustainability.

"[It] encourages designers to consider garment lifespan and multipurpose as well as waste minimalisation and environmental effects," Sam said.

"More than ever in our drought stricken climate it is important for wool designs to have long term value and purpose."


CONGRATULATIONS SAM, from all of us at Woolerina!

Penny. x

Fashion Revolution Week donation to our local community November 15, 2018 16:06

In late April we took part in Fashion Revolution Week, a truly powerful movement that was established following the 2013 Rana Plaza factory collapse in Bangladesh. In honour of this week for every Woolerina garment purchased we chose to donate a Woolerina  garment to a person in need in our local community. We were overwhelmed by the response we received and it was very remiss of us to have not thanked you all for your support earlier so, a huge THANK YOU!!

Warwick, Penny & Pippa spent some time with the staff in the CatholicCare office (pictured above) hearing of the impact the donation will have on our local community.

With your support, we were able to donate 190 Woolerina tops to CatholicCare Wilcannia-Forbes Homeless Service (previously known as Centrecare Wilcannia-Forbes). CatholicCare Wilcannia-Forbes Homeless Service is a team of seven very kind support workers and their team leader Andrew Bament. These people support a rather large geographical area (more than 30,000 square kilometres!) including the Parkes, Forbes, Cowra, Lachlan and Weddin shires. We were pleased to be able to support people in our own local community who are experiencing hard times - we were really quite blown away with some of the stories of what is happening in our region.

Many of the tops were given to women who had escaped domestic or family violence;  some tops were also kept to be included in Christmas hampers/presents/packages.

 A handful of facts that I thought were worth sharing:

  • CatholicCare Wilcannia Forbes has assisted over 526 cases so far this year.

  • 145 people identified that domestic and family violence was the MAIN reason they were experiencing homelessness. 

  • Many who present have experienced homelessness previously, on average 2-3 times.

  • With only have 5 rooms at the local Forbes women's refuge, you can see the size of the gap for the need in assistance.

We feel very pleased that we were able to take part in Fashion Revolution Week again this year and to honour our belief that all people should have access to fairly made, long-lasting clothes through this campaign. 

Thank you for your support during Fashion Revolution to provide warmth to those in need in our local community.

Pippa xx

We're opening our doors! Shop in-store. June 24, 2015 10:34

With Winter in full-swing here at Forbes, we are excited to be opening the doors at our HQ for 5 days next week. We will be converting our office into a full retail space showcasing our complete range.

If you've ever wondered where we are or where you can check out the clothing you see on our website, next week is the time to visit us! There will also be some great discounts on discontinued lines.

Come alone, bring your friends, or tell someone who might be in the area...we'd love to see you and/or them! All purchases made in-store over the week will go in the draw to win a $50 Woolerina Gift Voucher.

You'll find Woolerina HQ at 70 Torig Road Forbes (off the Escort Way, just 5km from the centre of town).

We will be open from Tues. 30th June - Sat. 4th July (T-F. 10am - 5pm, S. 9am-12 noon).

3 Things We're a Little Bit in Love With... April 22, 2015 08:07

1. Peppermint Mag

This is one seriously sustainable and stylish magazine. And we're a bit in love. Peppermint Mag has the knack of combining cool things, with a conscious slant, minus the hairy armpits. We like to align ourselves with such folk and you might even find a little bit of Woolerina goodness in the latest issue. Check out their equally entertaining website here.

2. Clothes Line 


Recently we had the opportunity to donate excess stock to a very worthwhile cause Clothes Line. Here's Pippa with a couple of the amazing men who make this charity happen. The donated goods go directly to homeless and needy people of Australia...and wouldn't they be doing it tough with this recent bout of freezing and rainy weather?

Woolerina challenges you to do the same:

As you make the change over from summer to winter wardrobes, do a quick 10 minute 'inventory' as you assess your winter wardrobe. It's easy - if you haven't worn an item in the last 12 months (ie last winter) then out it goes. We don't mind who ends up with it, as long as everyone keeps warm and happy this winter. There's something very satisfying about dropping your clothes into your local Vinnies or Salvos.

3. Fashion Revolution

Warwick with his handiwork.


This is one revolution that is really building. And it's on April 24, so only two more sleeps! This year we are a part of some super duper big names, from all over the world, who are joining forces to bring awareness to where your clothes come from. You might recognise some well known names in fashion on Fashion Revolution's Instagram here (including our own Warwick!)

Don't mind us jumping up on our soap box for a minute, but we feel strongly about keeping Australian designs authentic and the Australian Fashion Industry as lively as it currently is. And it all comes down to the supply chains - something that Woolerina battles with almost daily - in ensuring our ethically produced woollen wares are made by people who are not exploited.

So why not start the conversation? Read more about our take on it here and why it's such a valuable initiative.

And what are you a little bit in love with at the moment?